HubShots - APAC's number 1 HubSpot focussed podcast - where we discuss HubSpot tips & tricks, new features, and strategies for growing your marketing results.
This episode we chat about Brian’s keynote at Inbound, play further with Quotes in HubSpot Deals, and being relaxed about Google’s changes to rel=nofollow in links.
Listen to the episode here: https://soundcloud.com/hubshots/174-quotes-in-hubspot-deals
HubShots, the podcast for marketing managers and sales professionals who use HubSpot, hosted by Ian Jacob from Search & Be Found and Craig Bailey from XEN Systems.
Subscribe to our YouTube channel here: https://www.youtube.com/channel/UCD3Uo4X-IxPJLE8ygPDQhNQ
Subscribe to our Spotify channel here: https://open.spotify.com/show/7oee8w41riN5aRNrLKT2ar
Join the Facebook group here: https://www.facebook.com/groups/hubshots/
Follow us on Twitter here: https://twitter.com/hubshots
Follow us on Instagram here: https://www.instagram.com/hubshotspodcast/
Follow us on LinkedIn here: https://www.linkedin.com/company/hubshots/
Recorded: Wednesday 18 September 2019 | Published: Friday 27 September 2019
Breaking down Brian’s keynote on Experience Disruptors
https://www.youtube.com/watch?v=dqTHw3QWiU4
(No mention of blockchain, AI)
How you sell is why you win.
Impact had a good roundup of the keynote:
https://www.impactbnd.com/blog/inbound19-recap-dharmesh-shah-brian-halligan-keynote
Related: another reason why I love Amazon:
https://www.craigbailey.net/another-reason-why-i-love-amazon/
There are lots of reports you can add to your dashboard.
Tip: Think about what you want to achieve by having that report. We often use a longer timeframes on certain reports to see trends in enquiries and sessions by source. This will give you a good idea of what is happening.
Also, don’t forget you can click through on the report and see the detailed data.
Pros:
Cons:
Finding Deals that have quotes attached
Add your own custom Deal properties, and make sure to update at the time of adding the quote
Recommend using a date field to mark the date the quote was added
You can then create Deal Views that use the Quote property:
You can then add other criteria eg All Deals that active (ie not Won or Lost) and have a Quote date set.
Don’t be concerned by Google’s announcement about changes to rel=”nofollow” in links.
Google’s rel= changes
https://webmasters.googleblog.com/2019/09/evolving-nofollow-new-ways-to-identify.html
https://www.seroundtable.com/google-nofollow-link-attribute-change-sponsored-ugc-28196.html
https://moz.com/blog/nofollow-sponsored-ugc
Key insight: it highlights that links are (still) definitely a key input/consideration for Google
Why I moved my social posting over to my blog:
https://www.craigbailey.net/im-treating-blog-like-social-timeline/
Five main reasons:
Interested in my ramblings? My personal blog is at https://craigbailey.net
Make sure you are optimising for it. It is showing more information about businesses that have updated their Google MyBusiness listings. Even showing video.
A collection of famous speeches:
https://jamesclear.com/great-speeches
With transcriptions.
I enjoyed JK Rowling’s Harvard address:
“The more people use my inventions, the better the country will be.”
Btw reminder of Moz’s Beginner’s Guide to SEO:
https://moz.com/beginners-guide-to-seo
Please rate and leave us some feedback as this helps us improve and reach more marketers.